Ignoring Mobile Re-Engagement: Why Many Apps Fail

By on March 19, 2018 | Mobile App Development | No Comments

mobile re engagementApp development is a labor of love. Hundreds of hours go into defining the concept, outlining the features, designing the interface, writing code, beta testing, and releasing the app to end users. After all that work, it would be a shame if your idea becomes a one-use wonder. Unfortunately, that’s not far from what happens to a majority of mobile apps. The harsh reality is that fewer than 38% of users launch an application 11 times or more. Users will readily download an application, (it’s next to no commitment on their part) but they require routine reminders and incentivization to remain active. Unless your final product factors mobile re-engagement into the custom app development strategy, many users will act like balloons cut adrift, never to return again. Here are two key strategies that can help retain your audience after download and keep them engaged. Read More

4 Questions You Need to Ask Before Developing a Business Application

By | Mobile App Development | No Comments

developing a business applicationMobile apps are the modern gold rush. Just about every entrepreneur or company has an idea for how they can become (or transform into) the next Uber or Yelp, but not everyone ends up making a mint developing a mobile app. What separates successful apps from failed attempts? As unsexy as it sounds, it comes down to asking (and answering) some key questions during the discovery and design process. Here are four questions that need to be answered before a business should begin work on a custom mobile app.
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Red Foundry Named a Top Chicago App Developer

By on February 12, 2018 | Press Release | No Comments

These days, businesses need to be mobile. Startups are founded with the intent of offering mobile-based services and apps that earn their portion of the $60 billion in global app revenue. Even businesses that do not generate revenue from mobile applications experience greater productivity and earning power when they decide to “mobilize their business.” Increasingly, companies that aren’t taking advantage of their own custom mobile apps are falling behind the curve. With 67% of small businesses expected to have built their own app by the end of last year, it’s important to partner with a top app developer capable of helping your business grow and achieve enterprise objectives. Read More

Red Foundry Announces Multi-City i.c.stars Sponsorship Agreement

By on January 29, 2018 | Press Release | No Comments

i.c. stars sponsorshipThe annual agreement provides financial sponsorship and community engagement to Chicago and Milwaukee through the funding of events, volunteering on Board and Advisory committees, and the technical mentoring of i.c.stars students.

January 29, 2018 – Red Foundry, a leading provider of mobile product design, development and digital innovation services in the Chicago area, today announced an innovative multi-city sponsorship agreement with i.c.stars. For over 18 years, i.c.stars has been developing future IT and community leaders through their innovative and intensive project-based training programs designed to develop the business and technical skills of program participants. Read More

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